Monday, July 14, 2014

287

The article written by Joy Priest talks about the history of “Oneness” The boutique is located on 287 S. Limestone. The address helped contribute to the name of “The Stoop”, which is also another name that this clothing boutique went by. “The Stoop” quickly changed to “Oneness287” once they found that this was apart of their address as well as seeing it on the steps to their fashion vendor. The co-owner Joe Staley happily explains that he is able to bring several different states together inside of one store. Along with some of the original UK apparel, they also sell a wide variety of sneakers and clothing brands. The article explains that the originators of the All Cats Everything and the CATS hat were once apart of a struggle. Co-owner Steve Coffman explained how they started out in a small dungeon where they were only provided very few items to sell. He says that this was the only way to get new brands is to grow.
            The staff and “Oneness” team explains the importance of working together in order to move up in the business industry. This seems to be apart of the reason that “Oneness” is named “Oneness”. “We needed something that meant teamwork,” Staley said. “It was a lot of work for us to pull together” (Littlefoot. Web). As these young men continued their journeys to becoming a store, they quickly labeled themselves as “the stoop family.” “[A stoopie] is someone who took a vow, so to speak, on knowing and believing that there should be change.,” Warren Edwards, also known around Lexington as DjWarrenPEACE, said. “We all live by an unwritten code. It has never been spoke of or confirmed, it just exists.” (Littlefoot. Web).
            The “stoop” better known as “Oneness” is just a few blocks away from campus. The location seemed to be a way to help get this business involved with the activities that have happened here on campus along with the things that happen in the community. This is not only a boutique, it is a fashions store that gets involved in community service.
            This article shows that the boutique has more to offer than a fashion statement. Even though the boutique is based on fashion, they also make a goal to reach out to the community. This would be helpful to my research to show that behind the business of “Oneness” and all of the struggles, they still strive to help those who are in need. Most people aren’t able to see what all goes into creating a business but after researching and taking a second look, I noticed that the pretty picture that we see is not what really occurs. I began to ask myself questions on how or even why they decided to keep moving location. Throughout the article, I see that this appeared to be a way to draw in more customers by moving two blocks away from the university. The new location seemed to have made it easier to sell their merchandise.
            “Oneness” is not just a boutique, it a store with a driven passion to never give up and help those who are in  need as the “Oneness Team” climbs toward the top.

Name of Source: Urban fashion store facilitates community
Written by: Joy Priest
Date: October 11, 2010

2 comments:

  1. I like this post your a wonderful writer who I can learn a thing or to from. The blog was very insightful, I learned a lot about Oneness's history and how they got started. From the blog I learned that starting your own business is not an easy job and to do something like that you have to be really dedicated because it can make or break you, as it may not be successful and if it's not that's a ton of money just gone for nothing. Reading this made me wonder if I someday wanted to start my own clothing business, maybe not a clothing shop but some other type of business isn't out of the question. Do you want to start your own clothing store and how do you feel about fashion?

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  2. I concur with Tella. This is a really strong post. You provide such great detail. Good work here.

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